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Cutting through BigBlue Tape: Using Collective Passion to Scissor Bureaucracy at IBM
Online social collaboration is an opportunity to change how 430,000 IBM employees worldwide work together, cutting through bureaucractic ‘BigBlue’ tape.
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Story by
Rawn Shah
Rawn Shah
on December 20, 2011
Co-Authored By
Jeanne Murray
Jeanne Murray
,
Younghee Overly
Younghee Overly
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