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Case Coelce - Inspiring Innovation for Traditional Work Environments
This Story portrays how an electricity distributor, located in the poorest region of Brazil, generate incremental innovations on a large scale, increasing the gain value and purpose of doing good for
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Story by
LUIZ DE GONZAGA COELHO JUNIOR
LUIZ DE GONZAGA COELHO JUNIOR
on January 7, 2013
Co-Authored By
Odailton Arruda
Odailton Arruda
Innovation
creativity
continuous improvement
Electricity Sector
inspiration
purpose
Programa Deu Certo
Bolsa Coelce de Inovações
innovating innovation challenge
transparency
disaggregation
democracy
collaboration
engagement
motivation and incentives
defining values and aspirations
allocating resources
human capital
energy