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Nike’s Gameplan for Growth that’s Good for All
Innovation is a cornerstone of the Nike brand. Our company was founded by two visionaries, Bill Bowerman and Phil Knight, who set out to reinvent athletic footwear.
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Story by
Lorrie Vogel
Lorrie Vogel
on May 11, 2012
Co-Authored By
Agata Ramallo Garcia
Agata Ramallo Garcia
Disruptive innovation
embedding sustainability
accelerating innovation
performance metrics
design thinking
design index
corporate responsibility
change management toolsets
product design
peer review
materials innovation
organizational transformation
business performance
openness
transparency
collaboration
experimentation
social responsibility
creativity
defining values and principles
setting strategy and direction
defining roles and responsibilities
measuring performance
strategy
retail
2
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1574
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Consumer Attention Transforming Communications Organization - Marketing Challenges of Many2Many Communications
Consumer behavior patterns and influence spheres now extend beyond focus groups and interactions with service professionals.
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Hack by
Ashish Jajoo
Ashish Jajoo
on July 18, 2011
attention
user experience
UX
Digital Marketing
Marketing
organizational transformation
Consumer
Consumerism
social media
web2.0
web 3.0
2
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1304
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Atmospheric Visualization
Atmospheric visualization opens the mind and broadens the perspective by employing sketches which are made during the meeting or workshop.
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Hack by
Erwin Pfuhler
Erwin Pfuhler
on December 12, 2011
organizational transformation